In today’s world, spam emails are alive and well. And nobody wants to get emails they didn’t ask to receive in the first place! However, because spam filters aren’t human and have no way of actually knowing what we want to definitely receive or definitely mark as spam, we might have the wrong emails filtered out, when we actually do want to be receiving them! 

This is often the case when it comes to signing up for a company or a person’s email newsletter or notifications via email because they’re being generated from an email service provider rather than a personal email address. For this reason, I recommend taking the time to whitelist emails from those who you do want to receive emails from. Tis will make sure we can stay in touch – and that the emails I send will arrive safely in your inbox!

Here’s how to whitelist emails…

How to Whitelist Gmail:

First, if you find the email you actually wanted in the spam folder, mark it “not spam.”

Regardless of where the email shows up, though, you should click on the down-pointing arrow next to “Reply” and then click to add to your contacts list.

How to Whitelist Yahoo Email:

First, if you find the email you actually wanted in the bulk folder, open the email and mark it “not spam. -OR- If you find the email you wanted in your “Blocked Addresses” list in “Settings,” open the email and click “Remove Block.”

Create a filter. Click on the gear icon and select “Settings” on the top right (or “…More” in the navigation bar).

Select “Filters” on the bottom left (or “Filter Emails Like This…”)

On the Filters page, click “Add”

Click on the “From header:” rule and add “contains” and then enter the domain or the email address of who you want to be receiving emails from (for example: “thepigeonletters.com”)

Click “Choose Folder” in the drop down menu and select “Inbox”

How to Whitelist Outlook/Hotmail Emails:

First, if you find the email you actually wanted in the junk folder, mark it “not junk.”

Check the “Blocked Senders” list to see if the email address comes up. If so, click on the Remove button.

Now, click Settings

Click View all Outlook settings

Click Mail/Junk Email/ Safe Senders and Domains

Add the email address you wish to whitelist and save

OR to Whitelist Microsoft Outlook Desktop:

Click Options on the Tools menu

Click Junk E-mail on the Preferences tab

Click Add on the Safe Senders tab

Add Address of the email address you want to whitelist

Click OK

How to Whitelist Comcast Emails:

Click Address Book on the left navigation menu

Click Add Contact

Enter the email address you wish to whitelist within the General tab under Email Address

Click Add

Check to see if you have “Restrict Incoming Email” enabled, and if so, do the following:

Select Preferences

Click “Restrict Incoming Email” – If Enable Email Controls is set to Yes, select Allow email from the addresses listed below

Enter the email address you wish to whitelist

Click Add

How to Whitelist Office 365 Emails:

From the Exchange admin centre, select Mail Flow

Click the + icon and click Bypass spam filtering

Click Apply this rule if… for The sender… domain is (e.g. thepigeonletters.com)

Click Stop Processing more rules and Save


Generally, if you add the email address to your address book, this is the easiest way to ensure delivery. And always remember to check your spam/junk folders!